The sun is shining, the campfire is ready, and adventure is calling.

Welcome to Champ's Camp

Our brand-new summer series starring some of our favorite plush pals as they spend the season exploring the magic of a Vermont summer is here.

Nestled between the Green Mountains and the sparkling shores of Lake Champlain, Champ's Camp is a place where every day brings something new to discover.

Whether you're a longtime Vermont Teddy Bear fan or joining us for the very first time, we invite you to come along for every laugh, lesson, and lakeside adventure.

Camp is officially in session.

The Campers Have Arrived!

The wait is finally over—summer has arrived in Vermont.

As Episode One begins, the Champ's Camp flag flutters proudly in the mountain breeze, welcoming campers from near and far. Before long, a bright yellow bus rolls down the camp road and comes to a stop at the entrance.

One by one, our eager campers hop off the bus, taking in the fresh Vermont air and beautiful campgrounds for the very first time. Excitement fills the air as everyone lines up for attendance, learns who they'll be sharing cabins with, and begins the first chapter of their summer adventure.

New friendships are about to be made, unforgettable memories are waiting around every corner, and the best part is—you've got a front-row seat.

Follow along all summer long as our campers discover what makes a Vermont summer so wonderfully magical.

New Friends, New Adventures

Every great camp story starts with new friends.

After meeting their bunkmates, our campers head to their cabins to settle in, unpack their gear, and get comfortable in their new home away from home. Some spend time swapping stories, others explore the campgrounds, and a few simply relax and enjoy the peaceful sounds of summer.

It's the perfect chance to get to know one another before the adventures really begin.

From lakeside laughs and campfire stories to outdoor discoveries and surprise challenges, each camper brings something special to the group. Together, they'll learn that some of the best parts of camp aren't found on the schedule—they're found in the friendships made along the way.

And this is only day one.

Discover All of the Friends featured in Champ's Camp

The Adventure Is Just Beginning

In the weeks ahead, Champ and friends will explore Vermont's natural beauty, learn new skills, tackle exciting challenges, and create memories that will last long after the last campfire fades.

We hope Champ's Camp inspires adventurers of all ages to get outside, explore something new, and make the most of every sunny day. Whether that's a backyard expedition, a family hike, a trip to the lake, or simply spending time with someone you love, every adventure starts with a little curiosity.

Looking for a companion for your own summer journey? One of our Champ's Camp adventure pals might be the perfect sidekick.

Thank you for joining us for the first chapter of Champ's Camp. We can't wait to share what's next.

Here's to a summer filled with friendship, imagination, discovery, and plenty of hugs.